In this branding project for a local tour company, the aim was to create a unique identity tailored to a niche market. The brands demographic is typically older and appreciates upscale experiences, especially those that are artistic and creative in nature. Working closely with the client, their vision was brought to life by integrating the symbolism of a elegant bird into the brand. The bird symbolises notions of freedom, sophistication, and a distinct perspective, aligning perfectly with the exclusive high-end artistic tours offered by the company.
ClientInspired Tours & EventsServicesBrand Identity | PrintYear2015