{"id":107425,"date":"2024-10-05T09:40:19","date_gmt":"2024-10-05T09:40:19","guid":{"rendered":"https:\/\/www.thehuntd.com.au\/?post_type=portfolio&#038;p=107425"},"modified":"2024-10-05T11:24:20","modified_gmt":"2024-10-05T11:24:20","slug":"lh-agenda","status":"publish","type":"portfolio","link":"https:\/\/www.thehuntd.com.au\/revamp\/portfolio\/lh-agenda\/","title":{"rendered":"LH Agenda"},"content":{"rendered":"<p>LH Agenda, previously known as Leaders in Heels, needed a fresh, modern identity to reflect the strength and sophistication of women entrepreneurs. The old logo featuring a red high heel felt dated and no longer aligned with the brand\u2019s mission to empower women in business.<\/p>\n<p><strong>The Brief<br \/>\n<\/strong>The goal was to create a logo that is elegant, strong, and sophisticated\u2014one that resonates with businesswomen and entrepreneurs. It was important to move away from the idea that female leadership is symbolised by a high heel, which can feel limiting and outdated. The challenge was to retain the essence of their past, while giving the brand a fresh, modern, and high-end look.<\/p>\n<p><strong>The Solution<br \/>\n<\/strong>We reimagined the name to LH Agenda, keeping the &#8220;L&#8221; for Leaders and the &#8220;H&#8221; for Heels, but shedding the imagery that felt stereotypical. The new name is sleek and forward-thinking, maintaining a nod to the brand\u2019s origins while pushing it into a more refined and bold space.<\/p>\n<p><strong>The Result<br \/>\n<\/strong>The rebrand successfully modernises LH Agenda, positioning it as a refined and empowering brand for women in business. By moving away from the imagery of heels, LH Agenda is now positioned to connect with a broader audience of female entrepreneurs.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>LH Agenda, previously known as Leaders in Heels, needed a fresh, modern identity to reflect the strength and sophistication of [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":107426,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"portfolio_category":[20,98,97],"class_list":["post-107425","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_category-branding","portfolio_category-packaging","portfolio_category-graphic-design"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.1.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>LH Agenda - The Huntd<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.thehuntd.com.au\/portfolio\/lh-agenda\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"LH Agenda - 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